When does James Allen have sales?

Buying a diamond ring or wedding band is an enormous purchase. If you’re buying from James Allen, even a tiny discount can add up to hundreds of dollars. That’s why it’s important to time your purchase with one of James Allen’s periodic sales — of which there are many. So what’s the best time to buy from James Allen?

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Major holidays

You can usually count on James Allen offering discounts during major holidays — especially Valentine’s Day, Mother’s Day, and Christmas. Recently, they have been offering sales around Father’s Day as well. Basically, if there’s a holiday coming up (and you’re not in a hurry), you should consider waiting and checking James Allen’s website for a sale.

Black Friday and Cyber Monday

Surprise, surprise: Just like every other retail company, James Allen often has sales during the Black Friday/Cyber Monday sales period, which takes place immediately after the Thanksgiving holiday in America.

Manage your expectations

It’s very rare to find a bargain basement deal on an engagement rings. Diamonds are in high demand, never spoil, and don’t take up much space — there’s just not a lot of incentive for retailers to offer clearance rates on fine jewelry like this. So if you see a deal, you love the stone (and more importantly, know that she will too!), and the time is right, go for it!